In this report, you can find information on the most popular ticketing systems for organizations of your size, rankings of popular features and functions, and a 5-step guide to choosing a ticketing system, complete with questions to ask vendors.
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| 2011TicketingSoftwareSatisfactionSurveyReport.pdf | 1.05 MB |
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Non-Profit Finance Fund's latest report on their role of capital in building vibrant and viable cultural organizations.
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| CaseforCapital_040611.pdf.pdf | 428.35 KB |
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- 578 reads
A brief article written by Randi Korn, published in Visitor Studies Journal that explores the visitor's role in exhibition development.
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| VSA_RandiKorn.pdf | 258 KB |
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If you don’t have staff explicitly assigned to marketing as a function to fill seats and promoting your activity marketing can seem one of the most basic (i.e. easiest) operational functions to accomplish. But marketing isn’t that simple and it shouldn’t seem so. But who has the budget for a devoted marketing lead, let alone team?
Here, within 12 pages Kathryn Roy sets out a marketing primer from which arts managers to glean basic orientation to arts marketing and even some nifty ideas for going about marketing talent, organizations, products or productions. Enjoy :-)
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| Marketing Nonprofits.KRoy_.Precision Thinking.2005.pdf | 243.27 KB |
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This brief article outlines three core principles that should be followed, that will maximize the chances of success when refreshing the brand of your creative work(s) or your organization.
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| Not-for-profit_Branding.pdf | 317.38 KB |
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A study that finds that demographics and education alone are not predictors enough of attendance to shows. This study finds that to increase attendance, at least for theater and symphony, concentration on children and limited life-style segments of adults may be most fruitful. The specific implications discussed illustrate some of the ways in which these strategies might be pursued.
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| Predictors of Attendance at the Performing Arts.pdf | 1.47 MB |
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Although arts education enjoys public support and has been shown to help school children in many ways, it has become increasingly marginalized through budget cuts and redirection of resources to other subjects. One way to supplement arts education is through partnerships between schools and arts organizations. This research found that joint-venture partnerships can yield many benefits but are less common than simple-transaction partnerships in which schools typically select prepared programs without a needs assessment. Transaction relationships have fewer benefits, but can be improved in many ways. A 2004 study produced by RAND Education that found that schools must assume responsibility for creating a coherent, standards-based arts curriculum and become better-informed consumers of arts programs. Even within the context of a well-designed and ambitious program, development of complex partnerships may be impractical and inefficient. Finding ways to make simple-transaction partnerships work more effectively may ultimately enable many schools and arts organizations struggling with limited resources to make a lasting impact on school reform.
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| RAND Study - Improving Arts Education Partnerships.pdf | 92.35 KB |
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What do young audiences want from their art events? This study details trends and behaviors of young patrons' behavior in attending arts events.
For example: Young patrons attend arts and cultural events for reasons beyond the art itself. Specifically, young patrons want experiences that foster learning, connecting, and sensing. Organizations, including the Children’s Museum, Red {an orchestra}, and others are profiled within the report to offer detailed examples of how to design programming that meets the demands of the next generation. By understanding these motivators and employing these sought after experiences arts managers may increase participation by millenials.
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| Arts Council of Indianapolis research_0.pdf | 308.81 KB |
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Every six years the NEA surveys arts audiences across America to produce a study on public participation in the arts. This is the summary of the 2008 study.
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| NEA-SPPA-brochure.pdf | 484.9 KB |
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National Endowment for the Arts's survey of public participation in the arts Every six years the NEA surveys arts audiences across America and compiles a report on public participation in the arts. This is the complete 2002 survey.
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| 2002 Survey Public Participation in the Arts.pdf | 477.68 KB |
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- 1068 reads
